Cambro’s Business of the Week: DNA Bartending

By Cambro Manufacturing on December 21, 2021 • ( Leave a comment )

Many chefs and bartenders would say foodservice is in their DNA. For Hervé Messmer, it’s so true that it inspired one of his tattoos—and in turn the name and logo of the company itself. While learning about cooking, Messmer was introduced to the world of bartending and it was then that he realized his true passion. Located in Nice, France, DNA Bartending provides superior drink service for meetings, weddings and everything in between. Messmer describes his unconventional journey from the automotive industry to serving drinks to celebrities on yachts.

What inspired you to get into foodservice?

“I grew up in northeast France, close to Germany, where I was used to eat German sausages like bratwurst and currywurst. After working a few years in automotive sales, I decided to completely give a new turn to my career by opening a small snack shop in Nice, France, where I have lived for 20 years.

I really wanted to introduce people to these German sausages I loved eating so much in my childhood. While I was cooking sausages, I started learning about drinks and cocktails and was finally falling in love with a new passion: bartending! Now, we provide cocktails, smoothies and coffees for premium events like wedding parties, private parties and congresses. We love sharing our passion and introducing our guests to the world of mixology and coffees.”

What do you love about your business?

“It is always different. We work in so many different venues, with different people every time and provide different drinks most of the time. There is absolutely no routine in our job.”

What’s the most interesting thing to happen to your business?

“The coolest thing is when we have the opportunity to serve famous people we admire, such as renowned singers or actors in places we normally couldn’t get in (super yachts, châteaux etc…).”

What is the biggest challenge you’ve had to overcome?

“Obviously, my biggest pride today is to have been able to keep running our business on the right track despite the pandemic. Actually, we even decided to embrace the challenge. It has been hard, demanding and exhausting, but rewarding at the end of the day. Now, it’s not done, we still have to struggle, but it really made us stronger.”

Which Cambro products help make your business work?

“After the pandemic started, we decided anyway to buy our own glassware (more than 12,000 glasses) in order to be autonomous for our events. We needed premium racks to store and wash all these glasses. The Camracks from Cambro appeared as the best solution for us: different colours for each kind of glasses, completely hermetic and resistant.”