Offering convenient ways for your customers to enjoy your food on-the-go is no longer optional if you want to grow and thrive in the food service industry. This is why many operators are expanding to curbside pick-up to help generate business growth.
As a restaurant owner, you already have a fully stocked kitchen, dozens of tried-and-true recipes that work on a large scale, experienced chefs who know how to make those recipes to the same consistent standards, and a loyal customer base. You may also have a website, name recognition, and an active social media following, making it easier to spread the word about your newly-added service.
Chain restaurants, cafés, and supermarkets alike are jumping on the curbside bandwagon. Time-crunched customers are choosing restaurants that offer curbside because they don’t have to get out of their car, yet they can still enjoy food from their favorite dining spots. Operators are adding this as an option because it’s an easy way to help increase sales without having to add tables. If done effectively, adding this revenue stream to your business can yield amazing results without adding too much complexity to your day-to-day operations. You may even begin to attract a new crop of loyal customers.
The good news is that expanding to curbside might be easier than you think. Of course, introducing this service will require some changes, like reserving a few convenient parking spaces near your front door for curbside pick-up only and assigning a dedicated staff to take orders, watch for arrivals and deliver food to cars. You may also have quality carryout containers but you’ll also have to establish a reliable way of keeping them at proper food-safe temperature while you wait for the customer to arrive for pick-up. And that’s where Cambro can help.
Cam GoBox™ = Curbside Convenience
If you’re considering curbside pick-up service, or you have one in place, make sure you equip your restaurant with the right products to help ensure curbside success.
The Cam GoBox™ line of lightweight insulated food transporters are designed for just that. They are the ideal solution for safely staging curbside orders until the customer arrives for pick-up. All GoBox containers, like all Cambro products, support HACCP guidelines for food safety to ensure that food stays at safe temperatures below 39.2˚F (4˚C) or above 149˚F (65˚C). Kitchen staff can fulfill, package and stage curbside orders in to-go containers keeping them separate and helping to keep orders on track without interruption to normal dine-in service. GoBox containers are durable and cost-effective too, so all that newly-generated revenue can go straight back into the business.
Restaurant owners can feel confident staging food for curbside in GoBox carriers, knowing that the guest experience will be preserved all the way home with food that arrives looking and tasting just as fresh and delicious as it would taste served right in their dining rooms.
If you are considering expanding your business, Cambro offers many options of carriers to support curbside, take-out and meal delivery options. With so many possibilities, you’ll want to consider assessing your food-on-the-go services to help you identify the best product for your application.
Contact us today to schedule a free demo of these products!
About the Author: Patricia Guerrero is the Senior Marketing Communications Manager at Cambro.
Categories: Cambro Products, Delivery, Efficiency, Uncategorized